MyPress Areas of Expertise
The rise of digital communications has changed the way people interact with brands. Multimedia storytelling and vibrant social media properties have become increasingly popular means to connect with your audience online. MyPress’s ensure all projects begin with best practice SEO Website Design elements and our development team has all the tools that you need to integrate beautiful and functional websites and apps into your communications campaign. We build consumer-facing websites and micro-sites, and provide on-going maintenance and support contracts once the website goes live.
Our team of specialists can deliver simple microsites to fully-fledged websites – to support or lead online mareketing campaigns. We also develop social media apps that integrate directly into larger communications campaigns. Our job goes beyond simply creating a well-crafted site, delving into every detail of development – from alpha and beta testing to debugging – to ensure quality, client satisfaction and a memorable digital experience.
Effective visual communication has the ability to convey powerful messages, catalyse social sharing and impact audience behavior. Our digital team works closely with clients to streamline the process of producing visually striking and effective designs – across a wide variety of platforms.
We’re capable in crafting illustrations that mirror your corporate brand guidelines, as well as developing original graphic components using a wide range of design techniques and style. Whether it’s creating a customized Twitter background or illustrating a complex topic using infographics, MyPress’s design services can help tell your story through compelling and thought-provoking digital visualization.
- Corporate Logo – Graphical assets
Enhance your social business page with Cover photos or tab designs, enriched by original graphics and a custom avatar for your brand page.
- Corporate brochures, newsletters and flyers
Refresh your brand with new logos, templates and illustrations that stand out in your customer’s inbox.
- Media kit / Presentation design and development
Revamp your media kit or presentation using custom illustrations to reinforce product messaging and improve media retention.
Our standard website package includes:
– Up to 10 pages of development
– Web design to client’s look and feel/Brand guidelines
– Custom CSS
– Search engine optimization
– Online forms
– Client-ready content management platform
– Multimedia (eg. Video, audio)
Social media is in our DNA, and our staff devote a huge percentage of their time to social media and digital work. We’re making this investment as we recognize that these channels have forever changed the way decisions are made.
- Research & Analysis
- Strategic Consulting & Planning
- Content Creation
- Creative Services
- Community Management
- Measurement & Analytics
- Reviews & Reporting
Social Media Monitoring Report/Audit
– Analysis of online conversations about campaign/crisis
– Update on top significant mentions (blog posts, tweets from influencers, highly commented Facebook posts)
– Analysis of daily sentiment
– Daily list of raw data (optional)
It all starts with the audience – who are the people brands are trying to engage with, what communities are they participating in and who and what influences their opinions?
Insights combine research, industry experience and intellectual analysis to drill down to the minute details of a situation in order to shape strategic recommendations, content strategy, influencer and engagement outreach and campaign metrics. Whether it’s a product launch, re-branding exercise, crisis communications response or a community management project, our response is built on analytical research.
Research and analysis
We conduct a full audit of a brand’s digital and ‘real world’ footprint, examining the following components to clarify how our clients are really perceived by the marketplace – and uncover opportunities for them to grow their share:
- Social media and digital intelligence
- Traditional media intelligence
- Industry intelligence
- Web intelligence
SEO – Identifying and understanding your target market
- Combining or blending digital and social media analysis and original research to predict topics of interest
- Identifying key issues and trends to develop a differentiated point of view.
- SEO Site Checklist Review
- Load and track site using the best tools available
- Competitor analysis, keyword tracking, On-Page Grades, Link opportunities
At MyPress we remain singularly focused on providing our customers with a hosting service they can trust. We are partnered with Hetzner – South Africa Leading Hosting Provider with 37% market share.We have years of experience in data center solutions & design.
Hetzner houses servers in data centres across three locations: Gauteng, Cape Town and Germany. Our data centres feature redundant power, HVAC, fire detection systems and are monitored 24/7.
N+2 redundancy on our air conditioning units • When ambient temperature allows for it, we make use of direct free cooling • This significantly reduces our power consumption and carbon footprint.
Fully redundant, physically separated A+B feeds provide power to the facility • A single utility power feed can be disconnected without interruption to service • Equipment with a single power supply also benefits from this redundancy through our sophisticated static transfer switch design • UPS backup and a standby generator on each feed provides further resilience.
AfricaINX and Internet Solutions are our primary bandwidth providers • Using two network providers significantly increases Hetzner’s network resilience • Connectivity is provided through diverse, redundant fibre routes connecting the facility to a 10Gbps fibre ring.
Juniper offers a high-performance network infrastructure • Our virtual chassis technology increases the redundancy and resilience of our network, allowing for high levels of automation in the provisioning process • A highly responsive environment for accelerating the deployment of services.
We monitor all aspects of our hosting platform and key infrastructure equipment. The system proactively alerts our team of technicians when necessary.
IDEA – INSIGHTS -> DIFFERENTIATE -> ENGAGE -> ASSESS
Create an IDEA consulting process – the heart of everything we do. I.D.E.A represents our global commitment to provide creative solutions, which help our clients meet their business goals and deliver tangible, long-term outcomes. Through our insights into the communications landscape and our clients’ situations, we can devise platforms, messages and stories that differentiate them from the competition. This allows us to engage the communities and influencers who we know can help our clients meet their goals. And when we’re done, we assess our success based on measurable business results and benchmarks determined at the very beginning of each campaign. IDEA a new way of thinking.
Why Choose Us
- Fully responsive so your content will always look good on any screen size
- Awesome sliders give you the opportunity to showcase important content
- Unlimited color options with a backed color picker, including the gradients
- Multiple layout options for home pages, portfolio section & blog section
- Applying “Best Practice” SEO configuration from the moment we start.
What Client’s Say
To anybody thinking of using MyPress – do it! They are amazing, and on top of that, their support is outstanding! I wanted some additional features put in, and the MyPress Team was more than willing to help me out!
I would like to extend a special thank you for your excellent support. It has been a great experience. Thank you for such a great service!
Designs like yours make people want to upgrade their business quality to fit in such beauty.
It’s my first time with MyPress and I’m very pleased with their outstanding service & support – highly recommended…very satisfied customer!!!!
Have recommended MyPress to all our clients visiting our new site.Very happy indeed.